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Apollo Suffers $170 Million Loss on Protected Asset-Backed Amazon Loan

Apollo Global Management Inc. encountered a surprising loss of approximately $170 million following the collapse of an asset-backed financing arrangement for Amazon brand aggregator Perch. This development marks a rare misstep in Apollo's private credit strategy, which has been lauded for its perceived safety and potential returns.

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CONTENT: Private equity giant Apollo Global Management Inc. encountered a surprising loss of approximately $170 million following the collapse of an asset-backed financing arrangement for Amazon brand aggregator Perch....

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    Apollo Took 100% Loss on Asset-Backed Loan Deemed Protected

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Apollo Suffers $170 Million Loss on Protected Asset-Backed Amazon Loan

Apollo Global Management Inc. encountered a surprising loss of approximately $170 million following the collapse of an asset-backed financing arrangement for Amazon brand aggregator Perch. This development marks a rare misstep in Apollo's private credit strategy, which has been lauded for its perceived safety and potential returns.

Monday, January 26, 2026 • 2 min read • 1 source reference

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CONTENT:

Private equity giant Apollo Global Management Inc. encountered a surprising loss of approximately $170 million following the collapse of an asset-backed financing arrangement for Amazon brand aggregator Perch. This development marks a rare misstep in Apollo's private credit strategy, which has been lauded for its perceived safety and potential returns.

The setback came as a result of a loan that was previously considered protected, as reported by Bloomberg. Perch, the Amazon brand aggregator, had secured financing from Apollo, with the assets of the company serving as collateral. However, the financing arrangement was wiped out, leading to the substantial loss for Apollo.

Asset-backed loans are a popular financing option for businesses, particularly in private credit markets. These loans enable borrowers to use their assets as collateral to secure financing. The perceived safety of these loans stems from the fact that the assets serve as a form of protection for the lender, providing a level of security against potential defaults. In the case of Perch and Apollo, the asset-backed loan was expected to insulate the investment from significant risks.

The failure of the Perch financing marks a notable exception to the general trend in private credit markets, where asset-backed loans have been a reliable and popular investment choice. The loss is expected to raise questions about the risks associated with these types of loans, particularly in the context of the broader economic environment.

According to the Financial Times, the loss for Apollo is not expected to materially impact the firm's financial position. However, the incident underscores the inherent risks in private credit investments, which are often perceived as less volatile than public equities but can still result in significant losses.

In the aftermath of the loss, Apollo is reportedly reviewing its due diligence processes to determine what factors may have contributed to the unexpected outcome. The review is expected to shed light on potential areas for improvement in the firm's investment strategies and risk management practices.

Sources:

  • Bloomberg: "Apollo Took 100% Loss on Asset-Backed Loan to Amazon Brand Aggregator Perch"

  • Financial Times: "Apollo Takes $170 Million Hit on Amazon Brand Aggregator Loan"

CONTENT:

Private equity giant Apollo Global Management Inc. encountered a surprising loss of approximately $170 million following the collapse of an asset-backed financing arrangement for Amazon brand aggregator Perch. This development marks a rare misstep in Apollo's private credit strategy, which has been lauded for its perceived safety and potential returns.

The setback came as a result of a loan that was previously considered protected, as reported by Bloomberg. Perch, the Amazon brand aggregator, had secured financing from Apollo, with the assets of the company serving as collateral. However, the financing arrangement was wiped out, leading to the substantial loss for Apollo.

Asset-backed loans are a popular financing option for businesses, particularly in private credit markets. These loans enable borrowers to use their assets as collateral to secure financing. The perceived safety of these loans stems from the fact that the assets serve as a form of protection for the lender, providing a level of security against potential defaults. In the case of Perch and Apollo, the asset-backed loan was expected to insulate the investment from significant risks.

The failure of the Perch financing marks a notable exception to the general trend in private credit markets, where asset-backed loans have been a reliable and popular investment choice. The loss is expected to raise questions about the risks associated with these types of loans, particularly in the context of the broader economic environment.

According to the Financial Times, the loss for Apollo is not expected to materially impact the firm's financial position. However, the incident underscores the inherent risks in private credit investments, which are often perceived as less volatile than public equities but can still result in significant losses.

In the aftermath of the loss, Apollo is reportedly reviewing its due diligence processes to determine what factors may have contributed to the unexpected outcome. The review is expected to shed light on potential areas for improvement in the firm's investment strategies and risk management practices.

Sources:

  • Bloomberg: "Apollo Took 100% Loss on Asset-Backed Loan to Amazon Brand Aggregator Perch"

  • Financial Times: "Apollo Takes $170 Million Hit on Amazon Brand Aggregator Loan"

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Apollo Took 100% Loss on Asset-Backed Loan Deemed Protected

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bloomberg.com · Jan 26, 2026

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